How to Buy an Engagement Ring Online
Shopping for your partner’s dream engagement ring can be one of the most exciting, yet daunting experiences of your life. With so many different styles and jewellers to choose from, it can add to the pressure of purchasing the “right” ring.
Buying an engagement ring is a big investment, so you’ll want to do some research before you buy. As the world is moving online, you can find the perfect engagement ring from the comfort of your own home.
In order to accommodate our interstate Australian and international customers, the team here at Armans Fine Jewellery enabled our site to process online orders so you can order your dream ring!
To put your mind at ease, here are our top tips on how to buy an engagement ring online.
1. Finding the right jeweller
Finding the right jeweller is the most crucial step in the process of buying an engagement ring online. Your first step is to read the jewellers’ reviews on Google. A quality jeweller will have 5 star authentic reviews from real customers and should have images to back it up.
You then want to look at the range of engagement rings they have available online and ask yourself a few questions:
- Do they have a variety of cuts and styles?
- Do they have price ranges that cater to your budget?
- Where are the engagement rings made?
- Are the engagement rings handmade or machine made?
- Are their engagement rings made with natural diamonds or lab grown diamonds?
Another sign of a quality jeweller is the level of education they can provide through their website. A jeweller should be transparent with their consumers and should aim to educate their customers, where possible, before making a purchase. You will want to look out for things like a guide to the 4 C’s of a diamond.
At Armans Fine Jewellery, we have over 300 engagement ring styles to choose from to accommodate each individual's unique sense of style. Each of our engagement rings are hand made to order by our master artisan, Arman Arzumanian, in our Sydney CBD store.
2. Social Media Presence
When choosing the right jeweller, check their presence on social media. A good jeweller will be active on social media and use this platform to display their master creations. They will interact with their audience and actively listen to what their following want to see.
You can use social media to your advantage as a tool to figure out if your partner follows the jeweller on Instagram. You can also use it as a guide to discover engagement rings in a real life setting before making your purchase.
3. Designing a custom engagement ring online
There are a lot of online jewellers that allow you to “build an engagement ring online” using applications on their websites. Whilst they seem like a cool feature, we believe the best custom engagement rings are made when you work directly with the jewellery designer.
Most of the engagement rings we create are custom designed to fulfil the desires of our customers and ensure that we provide them with the ring that they will love and cherish forever. We have made the process of designing a custom engagement ring simple at Armans, involving you every step of the way - whether that be in person or virtually via a video call. To learn more about our custom engagement rings process, please read our guide here.
So, if you have made the decision to purchase your partner’s dream engagement ring online, be at ease when purchasing from the team at Armans Fine Jewellery. If you’re not quite there yet, and still have some questions, get in touch with us here.